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Brand & Marketing Lead - Luxury Retail

Singapore Permanent Work from Home or Hybrid View Job Description
This is an exciting leadership role for a marketing professional who thrives at the intersection of brand storytelling, content creation and integrated campaign management. You will shape how the brand engages the modern luxury consumer while leading a marketing team across multiple pillars.
  • Lead brand marketing for a fast‑growing luxury retail brand
  • Drive content, campaigns, and team leadership in a dynamic environment

About Our Client

Our client is a well-established luxury retail brand with a strong footprint across Singapore. Known for its modern design ethos, premium product offerings and strong omnichannel presence, the brand continues to evolve its positioning to connect with a younger, style‑driven audience. With a dedicated marketing function of dynamic professionals, the company is investing significantly in brand experience, creative content, and digital innovation to further strengthen its market influence.

Job Description

Reporting to the Senior Marketing Lead, you will play a critical role in shaping the organisation's marketing strategy.Key responsibilities include:

  • Lead the planning and execution of brand campaigns, product launches and seasonal initiatives across retail and digital channels
  • Drive the development of compelling brand narratives, visual storytelling and creative concepts that elevate brand desirability
  • Oversee content planning, production and deployment, ensuring consistent messaging across online and offline.
  • Manage A&P budgets, media planning and performance tracking to optimise campaign reach and return on investment
  • Collaborate with merchandising, retail operations, e‑commerce and branding teams to deliver cohesive 360° brand experiences

The Successful Applicant

The ideal candidate should bring:

  • 5+ years of experience in brand, integrated or retail marketing, ideally within fashion, FMCG, luxury or lifestyle sectors
  • Proven leadership experience managing a team directly
  • Strong capability in content direction, campaign development and multi‑channel marketing execution
  • Skilled in managing agencies, production partners and cross‑functional stakeholders
  • Strong commercial mindset with experience tracking marketing performance and consumer engagement
  • Creative eye for brand aesthetics, luxury‑grade storytelling and visual finesse
  • Comfortable working in a fast-paced and dynamic environment

What's on Offer

You will join a brand that is actively redefining its presence in the luxury retail space, with significant investment in creative content, digital storytelling and experiential marketing. The role offers clear development pathways into senior brand leadership, exposure to high‑impact campaigns and the opportunity to shape how a heritage‑inspired brand connects with the next generation. If this sounds like you, apply now!

Contact
Chiew Ming Low (Lic No: R26160204 / EA no: 18S9099)
Quote job ref
JN-032026-6983426
Phone number
+6564169818

Job summary

Function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
Media & Agency
Location
Singapore
Contract Type
Permanent
Consultant name
Chiew Ming Low (Lic No: R26160204 / EA no: 18S9099)
Consultant contact
+6564169818
Job Reference
JN-032026-6983426
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.