Regional Head of Marketing (Financial Services)

Singapore Permanent
  • Joining a reputable financial services company
  • Exciting and challenging role

About Our Client

Our client is one of the largest financial services company globally. They are well known when it comes to insitutional clients and wanted to grow the roots by driving the right marketing activities. They are an international award-winning company where they are serious in investing for the well being of the employee and also their customer experience/journey.

Job Description

  • Drives the marketing planning based on overall business strategy and local office priorities.
  • Responsible in developing the brand perception and awareness in Singapore and the APAC region.
  • Accountable for the local marketing budget and ensure that it is deployed to achieve a maximum ROI across all marketing activities and channels
  • Responsible for client acquisitions via digital performance marketing.
  • GTM planning in relation to global and local commercial road-maps.
  • Use analysis of online marketing channels and web analytics to grow the lead generation engine
  • Oversee and develop influencers, KOL, affiliates and strategic alliances
  • Conduct market and competitor analysis.

The Successful Applicant

  • Proven track record in delivering growth in a similar role
  • More then 5 years of leadership experience and over 10 years of experience with digital performance marketing at a strategic and execution level / brand management experience is a strong plus.
  • Ability to make decisions based on performance analytic and comfortable with analytic tools such as Adobe Analytics and PowerBI
  • Results driven and dynamic with a passion for data and performance optimisation
  • Experience in working with KOL and influencer
  • Ability to be both hands on & strategic.

What's on Offer

  • Joining a reputable financial services company
  • Exciting and challenging role
Desmond Cheong (Lic No: R21103913/ EA no: 18S9099)
Quote job ref
Phone number
+65 6533 2777

Job summary

What is your area of specialisation?
Financial Services
Contract Type
Consultant name
Desmond Cheong (Lic No: R21103913/ EA no: 18S9099)
Consultant contact
+65 6533 2777
Job Reference

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.