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Group Digital Marketing Head (B2B)

Singapore Permanent View Job Description
The Group Digital Marketing Head (B2B) will be playing a crucial role in planning, strategizing and executing group digital marketing activities to drive the business forward. The incumbent will ensure that the objective and direction of the business is met and to ensure best practices is in place.
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  • Joining a reputable MNC company in Singapore
  • Exciting and challenging role

About Our Client

Our client is one of the largest global technology company in Singapore that has businesses across multiple segments. They have ambitious plan in growing the business and with the right talent, they could implement new changes to achieve those goals.

Job Description

  • Develop and execute a comprehensive and dynamic multi-channel digital marketing strategy tailored for the Group's business segments, ensuring its robustness in achieving strategic objectives and maximising impact across diverse channels.
  • Align digital marketing strategies with the overall business objectives and key performance indicators.
  • Drive the planning, execution, and optimisation of digital marketing campaigns across various channels, including social media, email, SEO, SEM, and content marketing.
  • Utilise data-driven insights to monitor and analyse the performance of digital marketing campaigns.
  • Provide regular reports to senior management on key metrics and KPIs.
  • Implement innovative and cutting-edge digital marketing approaches to maintain a competitive edge.

The Successful Applicant

  • Extensive experience (15+ years) in digital marketing strategy leadership, development and hands on execution, with a focus on B2B and technology-driven industries.
  • Strong leadership and team management skills.
  • Excellent analytical and problem-solving abilities.
  • Proficient in digital marketing tools and platforms, content management systems, and data analytics.
  • Strong analytical mindset with the ability to leverage data for strategic decision-making.
  • In-depth knowledge of the ICT and digital marketing industry trends, emerging technologies, and best practices.
  • Experienced with customer journey mapping, user testing, and methods and procedures used in customer data analysis and digital marketing KPI evaluation.

What's on Offer

  • Joining a reputable MNC company in Singapore
  • Exciting and challenging role
Contact
Desmond Cheong (Lic No: R21103913/ EA no: 18S9099)
Quote job ref
JN-032024-6356255
Phone number
+65 6533 2777

Job summary

Function
Marketing
Specialisation
Digital, Online & Social Media
What is your area of specialisation?
Technology & Telecoms
Location
Singapore
Contract Type
Permanent
Consultant name
Desmond Cheong (Lic No: R21103913/ EA no: 18S9099)
Consultant contact
+65 6533 2777
Job Reference
JN-032024-6356255

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.