Digital Engagement Manager - Financial Services

Singapore Permanent
  • You will be a part of the Global Client Activation & Service Team
  • Work on localisation, implementing and analyze the effectiveness of campaigns

About Our Client

Financial services institute.

Job Description

  • Coordinate with the global functional lead with the roll-out of global client engagement campaigns
  • These campaigns are through the full client lifecycle - from lead to client attrition win-back campaigns
  • Ensure that local compliance and cultural considerations are included
  • Creation and analysis of global campaign metrics
  • Recommendations and implementation of improvements based on performance analysis
  • Working with local commercial team to define and launch local market specific campaigns
  • Creation and analysis of local campaign metrics
  • Recommendations and implementation of improvements based on performance analysis
  • Ensuring our various trading platforms are highly relevant and tailored to the local markets
  • Helping define and source relevant 3rd party content to improve our client experience
  • Creation and analysis of platform engagement metrics
  • Recommendations and implementation of platform component improvements based on performance analysis

The Successful Applicant

  • Background in the financial service sector
  • A sound understanding of asset classes (stocks, CFDs, FX, options, futures, bonds, mutual funds)
  • Experience in using or managing a multi-asset trading platform
  • Broad understanding of digital marketing and customer experience in retail financial services
  • Ability to analyze, scope and project manage
  • Strong organisational skills, able to prioritise task and time based on KPIs
  • Acumen for ensuring compliance and working by processes and procedures
  • Experience in copywriting, content management and email marketing would be preferred

What's on Offer

Permanent position within a global finicial services organisation.

James Sibly
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Job summary

Contract Type
Consultant name
James Sibly
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