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CMO - Financial Services

Singapore Permanent SG$15,000 - SG$20,000 per month (SG$180,000 - SG$240,000 per year) View Job Description
You will lead the digital marketing strategy within the financial services sector, driving brand growth and customer engagement. As a strategic thinker with a strong background in digital marketing, you will shape brand positioning, oversee public relations and communications, manage performance analytics, and build a marketing team to support the company's growth in the financial services sector.
  • Autonomy to build a brand from scratch and scale ambitiously .
  • Design and execute strategies that directly shape business growth

About Our Client

Our client is asset management firm focused on delivering sustainable value for its clients through a disciplined and principled investment approach. It emphasizes long-term performance and operates on core values. They are also expanding into multiple verticals within the financial services sector.

Job Description

  • Strategic Marketing Leadership: Develop and execute integrated marketing strategies aligned with business goals and fundraising targets.
  • Brand Building: Define brand identity, messaging, and market positioning for a growing startup in asset management.
  • Digital Marketing Oversight: Manage SEO, social media, content marketing, paid media, website, and CRM systems.
  • Public relation & Communications: Drive initiatives to enhance industry visibility and credibility.
  • Client Acquisition & Retention: Design campaigns targeting both retail and institutional investors.
  • Cross-functional Collaboration: Work closely with Product and Sales teams to ensure marketing aligns with offerings.
  • Performance Analytics: Track ROI and provide data-driven insights to leadership.
  • Team Management: Build and lead a small marketing team or manage external agencies as the company scales.

The Successful Applicant

  • Education: Bachelor's in Marketing, Communications, Business (MBA preferred).
  • Experience:
    • 8+ years in marketing or brand leadership, ideally in financial services, fintech, or asset management.
    • Proven success in building brands from early-stage to growth-phase.
  • Skills:
    • Strong grasp of digital channels and investor behavior.
    • Analytical and strategic thinking.
    • Leadership and stakeholder management.

What's on Offer

  • Executive Influence & Strategic Ownership - Lead the entire marketing vision and shape the company's growth in the asset management sector.
  • Brand-Building & Innovation - Build a brand from early-stage to scale, with autonomy to implement creative and data-driven strategies.
  • Competitive Rewards & Dynamic Environment - Attractive salary and the opportunity to thrive in a fast-paced, startup-like setting within financial services.
Contact
Elaine Lai (Lic No: R22110360/ EA no: 18S9099)
Quote job ref
JN-112025-6882860
Phone number
+65 6416 9892

Job summary

Function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
Financial Services
Location
Singapore
Contract Type
Permanent
Consultant name
Elaine Lai (Lic No: R22110360/ EA no: 18S9099)
Consultant contact
+65 6416 9892
Job Reference
JN-112025-6882860

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.