Chief Commercial Officer - CPG

Singapore Permanent
  • *High autonomy and ownership
  • *Regional exposure

About Our Client

Our client is one of the fastest growing start-ups in the CPG industry with global presence. Through transformation and leveraging on new industry demands, their investments in R&D to continuously innovate and expand has allowed them to remain competitive and achieve their market leading position. They currently have presence across Asia, United States and United Arab Emirates.

Job Description

Reporting directly to the CEO, this role will spearhead the commercial business unit and other functions to scale and lead the brand globally through offline and online channels. The COO will be measured on the following:

  • Performance management - Implement KPIs, track, forecast and report performance against business goals
  • Business development - Identify growth opportunities, partnership acquisition and work closely with the global network to create win-win models
  • Strategic planning - Develop and implement online & offline commercial strategies by mastering data analysis and consumer insights (e.g. e-commerce, online marketplace, retail stores/pop ups)
  • Team management - Build a high performing team by identifying talents, setting key metrics and monitor performance
  • Pricing and promotions - Develop and implement plans for business expansion by introducing innovate pricing strategies

The Successful Applicant

  • Bachelor's Degree/MBA in Business/other related discipline
  • Minimum 10 years of experience in CPG/Start-Up
  • Experience in commercial strategies at an executive or head of department level
  • Experience in managing offline, online, O2O
  • Proven track record in delivering ambitious sales targets and business growth
  • Regional experience will be highly preferred

What's on Offer

Our client offers you an opportunity to a chance to make an impact in the success of the business, while operating in a collaborative and fast-growing environment. The last decade has been highly successful, and this is only the beginning for what our client aims to achieve.

Ting Lin
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Ting Lin
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