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Digital Performance Marketing Manager
Video on Demand Streaming Business
Large Digital Marketing Budget
About Our Client
Our client is a medium-sized business operating in the video on demand streaming space across Asia. Well-recognised for their premium services across the region, their growth potential is as ambitious as realistic due to their local and international movie portfolio. Due to their rapid geographical expansion, they are now looking for a digital performance marketing manager to join the team.
Reporting to the Group Head of Digital Marketing, you will be in charge of leading performance digital marketing channels to drive customer acquisition, brand awareness and engagement across the region. Main responsibilities for you include:
- Coordinate marketing teams and agency external parties to optimize campaign digital media placements across programmatic, display, social and SEM/SEO.
- Lead programmatic campaigns across channels as well as develop testing to generate insights and improve marketing campaign performance.
- Raise digital customer awareness and engagement according to KPI's set.
- Managing large marketing budgets and optimize digital media buying strategies and placements.
The Successful Applicant
To be a successful candidate for this role, you have:
- Minimum 3 years experience in performance digital marketing and media buying in a e-commerce environment
- International/Regional exposure will be considered as a strong advantage
- Hands-on experience in managing digital campaigns, extracting and analyzing data liaising with a Data Management Platform provider
- Ability to meet tight deadlines and managing project in a start-up like environment
- Solid experience managing digital agencies to execute campaigns
- Strong communication and problem solving skills
What's on Offer
The roles offer a great platform for a metric-focused and ambitious talented digital marketer to grow his performance marketing skill set. The company offers a dynamic, start-up like, flexible working environment.